2010 Page 2 of 2
So it’s a couple of weeks before the launch of ‘the new brand’. This may…
Pepsi or Coke? Mac or PC? Possibly two of the most defining and enduring brand…
For decades the way retailers approach store design has not changed much. You hire an…
Recently I had the opportunity to spend a couple of weeks in Seoul, the bustling…
There was a time when customers would pay a little more for something a bit…
When you consider that many retailers only refurbish their stores once every 5-8 years, or…
It started off at first as a well organised and practiced sales pitch with presentations…
Two months ago I was introduced to the thoughts of Mitch Joel, a Canadian with…